03 Dec 2016

WoWeee what a fortnight of Soirees, Birthdays and Launches!

No Comments fashion, lifestyle, my words, sara darling

Social Butterfly

November has zipped by in a blur for me! Although it is my birthday month, it always surprises me, and I can’t even begin to think about Christmas until the opening of advent calendars in December! I’ve even held back from watching all the campaigns apart from the Wes Anderson for H & M, and I can now officially declare Christmas open!

My last trip got me in the festive mood, as I jetted off to The Hague for the press preview and private view of the Givenchy exhibition “To Audrey With Love” which celebrates the iconic designers relationship with Miss Hepburn until the end, and is truly beautiful and a very personal journey. I also found out the Hague has Holland’s best hidden beach! So I will be proposing a press trip to experience that for myself in the summer… After World Travel Market my head is buzzing with travel pitches- salsa in Cuba and downtown LA have particularly resonated!

Being freelance I do get invited to the odd Christmas party.. odd being the operative word! But it was great to meet Gok Wan and Dawn O Porter at the Morena Morena do at The Trampery. I gave them both my card- watch this space! It seemed telly bods were on my circuit as I also bumped into the lovely Mark Heyes at the Boohoo do. He has lovely eyes! And is a big believer in fast fashion.

As I have just moved, I am on the lookout for housey bits this Christmas, but I did treat myself to some scrummy ankle boots from the gorgeous new website Sosandar. Check them out for classic on trend pieces that you can mix up with anything! Love.


21 Nov 2016

55Pages magazine issue 11 is out now

No Comments 55Factory, art, fashion, my words, sara darling, style

I am proud to announce that 55Pages issue 11 is out now, and is edited by yours truly.

Check it out for the most up to date news and features.

Filled to the brim with fashion, culture, art and social commentary- it is the must read for urban millennials. We talk politics like no-one else. We also work with the most talented artists, writers and stylists.

Pick up your copy in central London or read it here: https://lnkd.in/dWDXr2C

As Fashion Ed, I also styled this AW Agent Tokyo fashion shoot too which was lots of fun.


Photographer: Christopher Sims

Hair: Marlene Andersson

Make up: Julie Cooper

Model: Jeri at First Models


13 Nov 2016


No Comments fashion, fblogger, my words, review

Look no further for the boot that does it all.

A great winter boot needs to comfortable, durable and wearable with lots of looks. FITFLOP Mukluks tick all those boxes.

Now the clocks have gone back and winter is officially here, I have been wearing my shorty FITFLOP Mukluks with EVERYTHING!  Their first outing was in a rather crisp Budapest; even though I wasn’t anticipating quite how cold it was going to be, the boots sprang to action, and their toasty shearling lining kept my toes from feeling the chill, whilst I was marching around the sights (and bars!)

On home ground they are proving just as popular, with many a glance of envy at my shorty UGG style, non UGG boots. Having worn these for years, until they finally wore through- the dark brown FITFLOP are a very welcome replacement.

Looking just as cool with jeans, leather pants or tracksuit bottoms (yup, stylists do have down days!) the technology that hugs your insole and arch contour, which doesn’t restrict anything, or make you look like you are walking like a penguin.,.Check them out on FITFLOP now – I think they might even be in the sale!

11 Nov 2016


No Comments hotel, lblogger, my words, spa, style nest

Check out what I got up to at the very aptly named ‘The Vineyard’ Hotel in Berkshire. Cue there was wine involved… And a spa!

The Vineyard Hotel in Newbury

26 Oct 2016

The New Garconne for modern girls who like to dress like boys!

No Comments 55Factory, fashion, fblogger, lifestyle, my words, news, review, sara darling, style, Stylist

A must read book for 21st century tomboys…

Meaning: A young woman of the 1920s who rebelled against conventional ideas of ladylike behaviour and dress. Otherwise interpreted as girls with attitude and a great sense of personal style.

Thankfully, this type of woman is still around today, and if you’re a slouchy trousers, white shirt and brogues kind of girl, this book will resonate with you.

See my full review for 55Factory here: 55factory.net

26 Oct 2016


No Comments fashion, flush magazine, my words, travel

I have just returned from an action packed long weekend of fun, fashion, film and jazz at the ‘CAFe’ Festival in Budapest.

Read my travel feature for Flush magazine here:

Travel: Get into the Swing of Budapest

21 Oct 2016


No Comments bblogger, lblogger, my words, news, review

My heating is turned on, and I am starting to get nesty; And even though I would love to hibernate for the whole of winter (just popping out to do Christmas related activities, of course) my lifestyle means I have to face the real world now and again!

autumn face cream-sesderma

So to look my best, I have been trying out something new from Sesderma. Choosing a deliciously luxuriant creme to assist in anti-aging- I had high hopes of feeling firmer and more hydrated as soon as I opened the tub.

Using a revolutionary new formula called Nanotechnology, there is an expansive range of C-Vit products to choose from. They get the name as they are full of Vitamin C, and everyone knows that this is the best way to stay healthy when the temperature drops. So it makes sense to put it on your face too. Right? So put it on I did, and younger, plumper and more juicy I felt! It only took a couple of days to get in to the pattern of twice a day moisturising, but now I am hooked, and the deeper you rub the product in, the more benefit you will get.

autumn face cream-sesderma

I feel quite nerdy when I tell people that it’s the anti-oxidants in my moisturiser which are making me look more luminous. But it’s true!

Check out the products for yourself here


20 Oct 2016


No Comments flush magazine, lifestyle, my words, review, travel

mercedes benz- central europe fashion week

Budapest might look like a pretty, historical city on the outside. But dig a bit further and you will find a very cool underground scene, including the newly established Mercedes Benz fashion week. It might only be for a weekend, but it’s early days, but talented, and experimental mens and womenswear designers showcasing in the Atrium on the Danube River, means it might make ripples in the international scene yet!

mercedes benz- central europe fashion week

I was actually in Budapest for the CAFe (Contemporary Arts Festival) which is a two week showcase of cultural events across the city, and it was great to see another side of Budapest, and eat some of the most delicious pumpkin soup known to man! My taxi driver didn’t know where the pumpkins were sourced, but they were award winning, in my humble opinion!

It also meant that I could try out my new winter booties from Fit Flop. Super comfy, and ultra toasty with their sheepskin lining, they coped with the chilly temperatures perfectly! And were the perfect pairing after my rather ambitious outdoor swim at the Gelert pool and spa!

Watch this space for a full review for Flush magazine….

13 Oct 2016


No Comments blogger, fblogger, sara darling

I love a travel event, probably because I love to travel, so soaking up titbits of new and exciting destinations always gets me in a fluster!

This week I was delighted to visit a press event hosted by San Fransisco tourism, and along with (possibly one too many) gin cocktail, I got in the summer of love spirit, and embraced my inner hippy at the central London venue “Carousel”.

Along with the delicious cocktails, there walls were decorated with large sized murals, vintage prints from the sixties, and the best psychedelic soundtrack to help the night go with a swing. Even the tacos were authentic! All I can say is roll on 2017- I think I can help the city celebrate it’s 50th in style!

With even more art and some very fancy fashion on my radar, it was a pleasure to rub shoulders with celebs including Tamsin Eccleston and Amber LeBon at the ETRO store, at the launch of ‘My Mother Was A Reeler’ which is a limited edition capsule featuring a selection of scarves and a bespoke clutch bag, by British artist Victoria Morton. There were too many celebs to shake a stick at, and equal measures of champagne! It’s no wonder there were lots of bods on spill watch! But it’s such a gorgeous store- perfect for a party!

I enjoyed a few days by the seaside, cracking on with the first edit of issue 11 of 55Pages- can hardly believe it!!! It’s out a lot later than it usually is, as my partner in crime decided to get married, and pretty much shut down for the month of September!! But we’re back with a bang, and it’s looking hot hot hot!

I’ll have to step away from it this weekend though, as next stop is a press trip to Budapest. CAFe festival here I come….

06 Oct 2016


No Comments fashion, fblogger, my words, news, review

When you need style and comfort, try FITFLOPS on your feet!


When I was invited to the FITFLOPS HQ in Putney last week, I was keen to see what the workers wore on their feet.. I questioned the newbie Digi Marketing Manager, John, who told me that FF’s weren’t compulsory, but they were just pretty popular! I was keen to investigate the latest collection to see why.


With the hashtag #forsuperwomen the campaign is taking London by storm- appearing all over double decker buses, tubes as well as the Chiswick roundabout. Shot in the south of France, the images sum up how super cool the brand is becoming, and now have reached a global audience, having launched in the US in June.


Still pioneering the exclusive ‘wobbleboard’ technology, each style is rigorously tested (by in house scientists no less) to make sure that the foot will stay comfortable all day long.  Having upped their fashion credentials, the brand has now been styled in international fashion magazine shoots, and worn down the catwalk, in a very successful collaboration with NY designer Anna Sui.


With fashion and comfort, what are you waiting for? Check out the site to see what a treat for your feet actually looks like. I’m waiting for the temperature to drop, so I can get snuggly in the Mukluk shorty!


Shop your FitFlops here